American fast food chain Wendy’s is coming to Ireland in 2022 as part of the franchise expansion to Ireland and the UK.
Wendy’s opened in the UK this summer, with restaurants in Reading, followed by Stratford, Oxford and Croydon.
The fast food chain is expected to open up to 50 restaurants in Ireland and the UK in places where it has yet to establish a presence.
The franchise previously had 10 locations in the UK, but withdrew from the UK market in 2001, attributing its departure to high operating costs and a desire to focus on the domestic US market.
Wendy’s was founded in 1969 by Dave Thomas in Columbus, Ohio.
Dave built his business on the premise “Quality is our recipe”, which remains the guiding principle throughout the Wendy’s system.
Best known for their made-to-order square burgers, sea salt fries, and Frosty, a form of soft serve ice cream, Wendy’s menu consists mostly of burgers, chicken sandwiches, fries and drinks,
Wendy’s system includes approximately 6,900 restaurants around the world with a shared vision to become the most successful and popular restaurant brand in the world.
As part of its Square Burger nationwide expansion in 2022, the company has announced plans to build on its successful comeback by seeking new franchise partners across Britain and Ireland opening up to 50 restaurants.
The Company actively engages in discussions with franchise partners to rapidly develop and expand the presence of its brand in Scotland, Wales, Northern Ireland and the Republic of Ireland.
Paul Hilder, senior vice president and general manager of Wendy’s for the UK and Canada, said: âWe have built a solid foundation and are confident in our plans to expand across the country over the past 18-24. next months.
âWe are in the final stages of discussions with two traditional franchise partners who will help the brand cross the Midlands and the North of England, and we have a very strong pipeline of franchise applicants beyond that. “