A McDonald’s restaurant in the United States has launched a recruitment drive targeting children amid unprecedented staff shortages.
The Medford, Oregon branch erected a massive “Now Hiring 14 & 15-Year-Olds” banner that drew 25 applicants in two weeks.
In a previous recruiting attempt, the franchise increased the minimum wage to $ 15 (£ 10.83) an hour.
Although laws vary by state, the Department of Labor has set the minimum age for working at 14 for non-farm roles.
In the United States, anyone under the age of 20 can be paid as little as $ 4.25 (£ 3.07) an hour for up to 90 days of training.
Heather Coleman, who runs the McDonald’s restaurant, described child laborers as a “blessing in disguise.”
Her family has operated McDonald’s franchises for 40 years, and she told Business Insider, “There are always staff issues, but it’s unheard of.
“They [young people] have the drive and work ethic. They get the technology. They hang on very quickly. “
Coleman’s Restaurant isn’t the only fast food establishment that has turned to kids in times of need. Layne’s Chicken Fingers in Texas encourages teens to leadership positions where they earn over $ 50,000 (£ 36,000) a year.
CEO Garret Reed told the Wall Street Journal, “We’re so thin in leadership that we can’t expand to open more locations. I have a good crop of 16 and 17 years old, but I need another year. or two to get them to run stores. “
An Ohio Burger King also erected a sign earlier this year, albeit smaller than Coleman’s at McDonald’s. It read: “Hey parents! Do you have a 14 or 15 year old child? Does he need a job? We will hire him!
Some think the move is wise, especially right now.
Mark Kalinowski, founder of Kalinowski Equity which advises on restaurant investments, told Business Insider: “Over time we will get back to normal.
“It’s a really tough time for staffing, why don’t you try to figure out how to hire people? “
Others on Reddit aren’t so sure, with one user commenting, “I walk past this sign most days during work. It makes me sick every time.”
Another added: “I have worked in management at McDonald’s for over 25 years. 14 year olds are a nightmare. They are simply not mature enough for the job.
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