Plant-based fast food has come into the limelight in recent years, as big companies like McDonald’s and Burger King have started experimenting with vegan proteins. California-based Plant Power Fast Food plans to take on big fast food companies, featuring an all-vegan fast food menu built from the ground up. The company has just announced the opening of its 10th location in Las Vegas, marking the first time the chain has expanded outside of California. Earlier this year, the company revealed that it plans to expand across the state of California and possibly to other cities in the United States.
Plant Power Fast Food recently partnered with real estate group Scale x 3 Management to begin franchising their business, enabling a rapid and large-scale expansion effort. The company aims to bring a fast food experience without any concerns about cross contamination, animal ingredients and substitution. Any plant consumer can come in and eat anything on the menu. The plant-based concept is designed to handle large crowds and fast order times, providing the same experience as any traditional fast food experience.
“Scale x 3 embodies everything we would hope for in a franchisee, both in terms of mission commitment and also in terms of the experience and infrastructure needed to operate a high volume concept like Plant Power Fast Food” , President and COO of Plant Power Fast Food said Zach Vouga.
Las Vegas’ new storefront – located at 709 W Craig Rd. Suite 120, Las Vegas – opened on October 15, welcoming locals and visitors to its most profitable first day in company history, signifying increasing popularity among consumers. The company also announced that alongside its nine other locations in California, it will launch its 11th location in Los Angeles.
Plant Power Fast Food fully recognizes and welcomes the introduction of protein and plant-based ingredients into the general fast food industry. However, the company is positioning itself as a worry-free fast food experience, where consumers can easily order an all-plant-based meal without any doubts or fear of cross-contamination.
âWe’re grateful to see the big chains adding plant-based options to their menus, but there’s no doubt consumers are looking for new, progressive brands with a genuine commitment to taste and sustainability,â said Jeffrey Harris. , co-founder and managing director. . âThe massive growth we’ve seen since our beginnings in 2016 is proof that the time is right for a major 100% plant-based, cruelty-free, sustainable and healthier option in the fast food segment. “
The expansion closely follows the company’s Series A funding cycle where Plant Power Fast Food raised $ 7.5 million. The investment round was led by Eat Beyond Global Holdings, Batta Foods and Helia Capital USA Inc – a subsidiary of Fusion Ventures. The fundraising allowed the launch of its site in Las Vegas alongside two other sites in Hollywood and Sacramento. The company announced that the funding round would allow menu development and further expansion of the business.
âAt Fusion Ventures, our mission is to invest in purpose-built businesses that are a rare combination of pure passion and operational excellence, which is at the heart of any great business.â said Lee Piccoli, CEO of Fusion Ventures. “Plant Power Fast Food has built something unique and scalable, and the brand has captured the hearts of ambitious consumers with changing needs.”
The demand for plant-based fast food is increasing as more companies start to debut or test new vegan alternatives. This month, McDonald’s announced its first test in the United States at select restaurants across the country. While not entirely vegan in the United States, the McPlant Burger includes a plant-based burger patty created in partnership with Beyond Meat. The burger retains dairy cheese and mayonnaise while substituting for vegan alternatives in other markets. Other fast food restaurants have led this movement such as Carl’s Jr, Fatburger and Burger King. Now Plant Power Fast Foods plans to hold larger chains accountable for its growing national presence.
The 6 best fast food chains with plant-based options on the menu
Fast food restaurants have finally understood that their customers don’t come just for a burger, fried chicken or a beef taco. Many now have plant-based foods and come up with creative and delicious ways to have more green vegetables on the menu. Here are the 6 best fast food chains with plant-based options on the menu.