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Popular chicken restaurant Wing King claims that up to 40 percent of its revenue comes from sales of vegan chicken wings. Wing King has been named one of the best wing restaurants in Las Vegas. Thrillist ranked him in the top 20 in the United States.
The rising cost of processing chicken meat has motivated Wing King to seek new ways to attract customers. The company now offers non-GMO soy-based vegan wings in flavors such as hot buffalo, cajun, garlic, and lemon pepper.
The herbal wings even include a bamboo “bone” to make them look more realistic. They are fried in an oil separate from the meat version to avoid cross contamination. On her Instagram account, Wing King said vegan wings were “immensely popular” and often sold out.
Wing King also offers vegan pizzas with dairy-free cheese and Beyond Meat burgers.
Chef Brian Peace spoke to KTNV Las Vegas about the restaurant’s menu. He revealed that vegan wings made up 35 to 40 percent of his business. “We are not like other wing restaurants,” he said.
Peace added that he was counting on the profit margins of those options, as well as the CBD-infused wings, to make up for the money he was losing on the chicken. “Without it, I don’t know if we would be in business,” he said.
Vegetable chicken is increasingly popular. The large restaurant chain KFC now offers vegan fried chicken in some of its establishments. Customers can find the herbal options at various KFC restaurants in the United States, Canada, Hong Kong, Vietnam, United Kingdom, and Europe.
In the United States, KFC has partnered with plant-based meat producer Beyond Meat to develop the new options. Meanwhile, KFC’s Canadian branches offer Lightlife’s vegan chicken, and UK branches sell Quorn meat.